Use this as reference
A tool that many organizations and consultants use to analyze an industry is Porters Five Forces. It is an effective tool when providing consulting services that allows you to understand the drivers of profitability and competitiveness. As such consider Porter’s Five Forces Industry Analysis tool. Consider an industry that you work in or an industry that your are familiar with and discuss each of the five forces that apply to your chosen industry. See course content for additional insight and information as well as your own research. You need to know how to use this tool.
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