St Edwards University Nominal Variables and Chi Square Test Analytical Review – Assignment Help

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You must post a complete answer to the following discussion questions in 300-500 words APA format:

  • Scenario: You are a marketing manager in a retail firm. You want to analyze whether the response rate from one email (answered yes/no) versus another email (answered yes/no) was really statistically different. Note: both variables are nominal.
  • Describe a method you could use to perform this analysis and how you would interpret the results.

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