IUPUI Personas and Scenarios Worksheet

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Persona:

For this assignment, you will get a little bit of practice creating personas to capture the most important aspects of who people are, what they do, and why they do it. I want you to choose 5 of your friends and create a single persona about them. Do not use any of their names, but come up with a new name and a new image that represent this new persona you have created. Remember, factuality isn’t quite as important as believability of the persona (though it should be based on facts). The key in all of this: this persona is not about you. Write one page on this persona similar in design to what was shown in class and in the Week 4 folder. Include the questions you asked to help create your persona as well as the answers from the five people you interviewed.

Furthermore, pretend that you are working for the city tourism board, focusing on how people use media and mobile devices when navigating the city. You are interested in understanding how people use media in their lives, what local entertainment options do they enjoy, when and what do they like to keep a close watch on and what do they care about less, what kinds of devices do they have and use, and so forth. Use these interests to guide your persona (and scenario) creation.

Scenario:

Once you have written the persona, create a scenario for how local Indianapolis residents would use tourism kiosks located in key locations around the city (e.g. the convention center, Lucas Oil, Circle Center Mall, IUPUI Union, museums, Mass Ave, etc). While the city has a basic idea for how these kiosks would be used by visitors, they would like to know if and how they might be used by people who already live in the city. The details of the kiosk are up to you, but write a 1 page scenario detailing the specifics of the kiosk and how it would be used by your persona.

So you are turning three things in with this assignment:

  1. Your interview questions and answers
  2. Your actual persona
  3. Your scenario

here are the attached documents that’d be helpful for you.

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