Can you help me understand this Communications question?
Please read the jpg attached (ignore the question at the end of the document.)
INSTEAD, I want you to…
1) Come up with THREE (3) IDEAS to show a commitment to the Haitian people by Carribean Cruise Line.
**They WILL be going to Labadee regularly and they need some ideas to…
Meet the needs of ALL 3 different types of passengers at the SAME TIME:
a) Passenger A – who want to be involved and help – financially and/or with time commitment
b) Passenger B – who “doesn’t mind” helping by donating –
but don’t want to be bothered with a time commitment on their vacation
c) Passenger C – who don’t want to be “bothered” or be made to feel guilty for not wanting to contribute.
They JUST want to enjoy the vacation they saved for and paid for.
These ideas need to help the Haitians (and maybe celebrate their heritage and culture) both on the cruise ship and at the island during their stay at Labadee and must meet the needs of ALL 3 types of customers AT THE SAME TIME (You cannot have different ideas for each type of passenger b/c this will exclude another type of passenger.) – You need 3 ideas that will allow people to help while NOT upsetting those who don’t… that’s the tough part.
2) Then you will want to tie up your ideas into cohesive campaign by giving it some sort of campaign name / slogan / hashtag that will help you promote it to the masses.
3) Then I need to know how you plan to use PUBLIC RELATIONS to PROMOTE it to the masses…
a) List the 3 strategies of: 1) PR – News/Mass Media, 2) Social Media & 3) Web site promotions) to let the media and the world know about your commitment and the progress being made through the campaign.
b) List 2 – 3 tactics for each strategy.
Just answer the questions in this order and numbered accordingly.
You do NOT need to identify the publics (as I did this for you) or list your Objectives – this is about IDEAS only…
– So just list your 3 ideas (in answer to question 1)
– Then provide your campaign name/slogan/hashtags (in answer to question 2)
– And list the 3 strategies of
a) PR/Mass Media
b) Social Media
c) Web Site Promotion
… with 2-3 tactics listed for each accordingly.
SINGLE SPACE… 11 or 12 point; left justified;
Bullets are fine
Length: 1-2 pages. (Worth 15% of grade)
Why Work with Us
Top Quality and Well-Researched Papers
We always make sure that writers follow all your instructions precisely. You can choose your academic level: high school, college/university or professional, and we will assign a writer who has a respective degree.
Professional and Experienced Academic Writers
We have a team of professional writers with experience in academic and business writing. Many are native speakers and able to perform any task for which you need help.
Free Unlimited Revisions
If you think we missed something, send your order for a free revision. You have 10 days to submit the order for review after you have received the final document. You can do this yourself after logging into your personal account or by contacting our support.
Prompt Delivery and 100% Money-Back-Guarantee
All papers are always delivered on time. In case we need more time to master your paper, we may contact you regarding the deadline extension. In case you cannot provide us with more time, a 100% refund is guaranteed.
Original & Confidential
We use several writing tools checks to ensure that all documents you receive are free from plagiarism. Our editors carefully review all quotations in the text. We also promise maximum confidentiality in all of our services.
24/7 Customer Support
Our support agents are available 24 hours a day 7 days a week and committed to providing you with the best customer experience. Get in touch whenever you need any assistance.
Try it now!
How it works?
Follow these simple steps to get your paper done
Place your order
Fill in the order form and provide all details of your assignment.
Proceed with the payment
Choose the payment system that suits you most.
Receive the final file
Once your paper is ready, we will email it to you.
No need to work on your paper at night. Sleep tight, we will cover your back. We offer all kinds of writing services.
No matter what kind of academic paper you need and how urgent you need it, you are welcome to choose your academic level and the type of your paper at an affordable price. We take care of all your paper needs and give a 24/7 customer care support system.
Admission Essays & Business Writing Help
An admission essay is an essay or other written statement by a candidate, often a potential student enrolling in a college, university, or graduate school. You can be rest assurred that through our service we will write the best admission essay for you.
Our academic writers and editors make the necessary changes to your paper so that it is polished. We also format your document by correctly quoting the sources and creating reference lists in the formats APA, Harvard, MLA, Chicago / Turabian.
If you think your paper could be improved, you can request a review. In this case, your paper will be checked by the writer or assigned to an editor. You can use this option as many times as you see fit. This is free because we want you to be completely satisfied with the service offered.